ItsAlaric

Digital Designer

Graphic Designer

Motion Designer

Print Designer

Visual Designer

Web Designer

About Me

Hello! I’m Alaric, an all-in-one creative with 10+ years of experience. I work with color, typography, illustration, photography, and video. I have real-world experience in graphic design, printing, digital marketing, and front-end solutions.

View My Services

ResidenceUSA
LocationLancaster, Pennsylvania
Emailitsalaric@me.com
Phone(717) 844-6646
FreelanceAvailable

Innovative, solution-oriented creative with a reputable track record of designing digital and print marketing materials across various channels. Proven success in planning ideas and solutions that drive brand awareness, synergize with brand image and client’s vision, and surpass clients’ expectations. Stellar communicator and team player skilled in coordinating ideas to develop exceptional designs in fast-paced environments and to strict deadlines. Leverageable expertise in creating highly engaging email, print, and social media campaigns.

Career Experience

Creative Director

2022 - Present sindikət - Remote

Graphic Designer

2021 - Present File & ServeXpress - Remote

Creative Director

2018 - 2021 Hidef Lifestyle - Harrisburg, Pennsylvania

Spearhead digital and print media campaigns, leading conceptualization, creation, and successful execution. Brainstorm unique ideas and marketing campaign strategies in collaboration with the Owner and Sales Director. Execute social media content creation and oversee video production to ensure quality, accuracy, and alignment with brand image. Steer on time and in budget project completion; managing several tasks simultaneously.

Generated ~$250K in online sales exclusively through delivery of effective email campaigns.
Triggered 25% increase in orders and 68% increase in online store sessions on Shopify.
Drove significant boost in social media presence, engagement, and quality.
Dedicated to improving skills, capabilities, and industry knowledge, taking all opportunities for additional training.

Graphic Designer

2013 - 2018 Listrak - Lititz, Pennsylvania

Led design process, collaborated with the team to produce innovative solutions that drove brand's value and awareness, achieved brief objectives, and consistently exceeded the client's expectations. Created engaging email campaigns by effectively translating content to achieve opens and clicks. Transformed layered creative deliverables into responsive email-friendly HTML. Controlled branding consistency by maintaining boilerplates, templates, and documentation and ensuring strict adherence to brand guidelines for all designers.

Produced engaging, fresh campaigns for leading retailers as Lead Designer and full-service solution expert.
Trained and mentored interns; monitored and reported on progress and managed production standards.
Captured client’s vision adeptly and delivered high quality designs, often without standard branding to work from.

Graphic Designer / Photo Editor

2010 - Present Freelance / Self-employed

Develop marketing materials in both digital and traditional media spheres and gather and edit inventory photography. Produce digital marketing materials, including webpage designs, email campaigns, and social media posts. Craft graphics for print materials, including business cards, invitations, brochures, and flyers. Generate and print images for apparel. Create vehicle wrap designs and oversee printing and installation. Retouch photographs by color-correcting and removing backgrounds.

Cultivated robust base of regular clients, based on delivery of exceptional graphic design services.
Redesigned website of local construction company and triggered 12+ estimate requests in first two weeks.
Edited over 400 car listings using Photoshop, with each listing averaging 30 photos.
Launched own Etsy shop that has generated 1000+ sales and 4000+ Facebook followers in under one year.

Additional experience as Graphic Designer at Elizabethtown College and Photographer at Primitives by Kathy

Education

Graphic Communications & Printing Technology

2012 • Associate's Degree Thaddeus Stevens College

Digital Filmmaking & Video Productions

2008 • Associate's Degree The Art Institute of Philadelphia

High School Diploma

Class of 2003 Ephrata Senior High School

Professional Training

After Effects Kickstart

2023 School of Motion

Marketing Automation Workshop

2019 NetSuite

Communicating for Leadership Success

2015 DDI

Computer Systems Technology

2003 Lancaster County Career & Technology Center

Software Proficiency

Adobe CC: Photoshop, Dreamweaver, InDesign, Illustrator

HTML / CSS

Shopify / Mailchimp

Wordpress

Mac and Windows OS

Microsoft Office

Design Skills

Graphic Design

Web Design

Email Design

Print Design

Vinyl Graphics

Video Design

Recommendations

C. Aaron Sholtis

Business Owner

"Alaric is an extremely talented designer with great insight. He manages his time and tasks well and is eager to take on new training to expand his capabilities. He produces incredible work in a timely manner."

David Fisher

VP of Operations

"Mr. Abreu excels at Graphic Design and Company Branding. His attention to detail and creativity has far exceeded the company’s expectations. Alaric is not one to just sit back and wait for work to be given to him and is always thinking ahead for the best way to express the company’s vision."

Jamie Renna

Manager of Creative Serivices

"First off, he is an extremely talented designer. He thinks through concepts and has an eye for creative problem solving. Alaric has experience in designing for both print and email/web design as well as HTML and CSS knowledge."

Travis Buck

Creative Director

"Alaric has always been an absolute joy to work with. Without a doubt, I confidently recommend him to join your team. As a dedicated and knowledgeable employee and a genuinely great person, I know that he will be a beneficial addition to any organization."

Wendy Sheaffer

Director of Creative Services

"Alaric is a very talented and contentious person, designer and employee. He quickly "learned the ropes" of higher education marketing, and truly became part of the Marketing & Communications team."

Peter Leach

Professional Photographer

"In addition to be very pleasant to work with, Alaric is a take charge type of person, who I personally use frequently on special projects that need additional attention. He has shared time saving techniques with other members of the crew, and his methods working in photoshop, have made everyone more efficient."

Project Director

Experienced Digital Marketer

"Alaric is a highly skilled graphic designer who consistently strives to produce innovative designs for his clients. I was often impressed at his ability to translate content into a very engaging and high performing campaign."

Project Manager

Experienced Digital Marketer

"Alaric has the rare ability to take content and creative direction well, yet "run with it". I am consistently impressed with his work. His creations hit it out of the park with everyone and he infuses each campaign with that extra something that puts it over the top."

Instructor

Experienced Graphic Designer & Printer

"Alaric is a talented designer who works tirelessly to create unique solutions for his clients. His knowledge and passion for design and communication makes working with him a pleasure. Beyond design, he is well versed in premedia, print, bindery and web."

Business Owner

Experienced Service Provider

"Alaric is very easy to work with and was very helpful when we were asking to have a design created. We told him the elements we wanted within our design and he made them work. I would highly recommend his services to anyone and will be using him for any future projects!"

Download Resume

Get In Touch

My base rate is $45 per hour. The time involved to complete each project varies from client to client, depending on the amount and type of work asked to produce. Because of this, I offer all my clients free estimates. Contact me today discuss your specific project needs and receive your free estimate. Let’s get Creative!